How it works

vCreate is a free Secure Video Messaging service that allows nursing staff to record and send video updates to parents of premature or sick babies in Neonatal Units.

Parents access videos of their baby when they are away from the unit to receive reassurance of their baby’s wellbeing and minimise any separation anxiety. It's safe, secure and available on any device.

NHS Trusted and Approved

Unit staff record short video updates of babies for parents to watch when away from the Unit. These are recorded on any device with a camera i.e. mobile phone / tablet.


The videos are stored securely on the vCreate platform. Parents register for an account which is then approved by the Unit staff. Once approved, Unit staff assign videos to the appropriate parent account.


Parents login to watch their baby’s videos at any time on any device and are alerted when new videos are available. A baby care video diary builds up over time which the parents have access to 24 hours per day. The Unit can see when the videos are being watched for auditing purposes.


Unit staff record videos when they have time and not at a prescribed rate. This process will have no impact on their clinical duties and the videos do not contain any sensitive clinical information.


If the baby is transferred to a new Unit, the account and videos move with them. When the baby leaves the Unit, parents are able to download their baby's videos to keep. At this point the Unit delete the videos and remove the account for Data Protection purposes.

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